How To Sell Hardwood Flooring? [Get The Best Price]

Selling hardwood floors is one of the best investments. They last long, and their resale value is also pretty good. Hardwood boosts your house’s selling value by around 2.5%. Do you know how to sell hardwood flooring? Being a salesperson, you need to know about your products.

First of all, try knowing what your customer needs. If durability, reliability, style, and design are their preference, hardwood would be their ultimate choice. A set of myths that stop people from getting hardwood flooring can appear. Here you need to know a few tips as well. Also, don’t exaggerate about the hardwood. It is pretty sensitive with maintenance.

Learn about your customers and make them learn about the product. It will ultimately get you the best profit as a seller. If you don’t understand yet, read this article from top to bottom to learn the tips and tricks.

6 Mind-Blowing Techniques To Sell Hardwood Flooring: Know Before Selling

Selling a house requires you to know what type of flooring you have. Hardwood flooring is considered the most expensive yet elegant choice for a home. These are almost always in demand in the market. If you’re stepping into a hardwood floor selling business, learn where and how you can most of its value.

Technique 1: Target Potential Customers

Instead of searching here and there, consider reaching local contractors, mills, or interior designers. They require hardwood floorings in large numbers. There it is possible to sell hardwood flooring at its best value. Also, office spaces are mostly built with a hardwood concept. Do contact professional business persons to find your potential customers.

Technique 2: Locate The Best Deal

The first and most important thing to do when selling hardwood is to locate the best deal possible. You must know where and how you can get its best price. This will involve looking at stores, online shopping, or even in person. However, selling hardwood online can be trickier. 

At the same time, many successful online hardwood shops are collecting good profits online. They use the right online tactics (using good photos, describing the product in Detail, choosing good sites, etc.). 

Technique 3: Make People Know About The Product In Detail 

Wood flooring quality varies in texture, grains, knots, and mineral deposits. Give an accurate description to your customers. That will make them educated about the hardwood floor.  These days people search for a product online before visiting shops. Try giving enough information ( size, texture, color, design, product condition) to expect good sales. 

Also, try knowing where your customer will install the hardwood. There are different hardwood options for above and below grades. Eingerrenfed hardwood floors are best suited for basements. Whereas both solid and engineered will be reasonably fit for rooms. 

Brett Miller points out that engineered wood floors are ideal for basements, while solid wood floors can be installed in any room above or below ground.

The color tone is also essential when selecting hardwood floors. If your customers need customized color, get them unfinished flooring. And if the customer is more into natural tones, finished flooring would be the pick. For refined style, suggest darker tones of hardwood. 

Technique 4: Inform About Its Environmental Benefits

Inform the buyers about its environmental benefits to attract them. Hardwood flooring is generally carbon neutral and keeps the house cooler in the summertime. It is super easy to do hose planting with hardwood floorings. During the entire life of a tree, it produces oxygen. 

And even after turning it into wood, it can sequester carbon. This is why nature lovers always pick hardwood flooring. Other floorings like tiles, sheets, and marble require more water and energy than hardwood. This flooring requires comparatively very little water and energy for maintenance. 

People these days are conscious of the environment and recycling. Try to demonstrate how hardwood floorings are environmentally friendly. They can be recycled if one can’t replace them. Also, It would be a healthier option for people with allergy issues. It will protect the house from toxic emissions. 

Technique 5: Suggest Hardwood As Long Term Investment:

You might find hardwood much more expensive compared to other floorings. If somehow the hardwood floor gets stained, resend it. It’s not necessary to replace the flooring with a whole new one. Try to spend over hardwood; it will last longer and better than other floorings. 

Make the buyers conscious about not settling for cheap quality wood flooring. Explain that hardwood floorings are worthy of their expenses. Once they install hardwood flooring, it can go a long way. 

Technique 6: Suggest Hardwood Flooring As Trendy Pick:

Hardwood floorings can change the entire look of a house. They are evergreen in trend. Installing such flooring will enhance the whole house decor. Even for all the famous interior designers, hardwood floorings are always top on their list. 

Help your customers to pick a particular design. There would be strip, end grain, plank, or parquet patterns available in hardwood flooring. Each design can bring different appearances. As strip flooring seems to make your room larger, parquet designs generate a non-linear look, and end grain makes your room look upward-facing.

Different hardwood designs add factors to your house’s traditional and contemporary planning. Hardwood floorings can add a touch of nature to house decoration. If one installs solid hardwood flooring, it will finally let them live in nature all day. Bring on the best design of the time. However, don’t forget to follow the trend.

Mistakes You Should Avoid When Selling Hardwood Flooring:

A well-maintained hardwood floor will last for decades. Sellers must make sure they are making people know about its sensitivity. There are some common mistakes that people make while selling hardwood flooring. Make sure you’re not doing that. 

• Exaggerating The Expectations: 

Overly optimistic descriptions of the damaged hardwood floors will disappoint the customers only. It will increase the expectations level of the buyer at some other level.

• Unexpected Price Level:

Don’t offer any lowest or highest price. Consider the demand for hardwood flooring in an area, and then try submitting the best price regarding profit.

• Old Designs: 

The most critical factor in selling hardwood flooring is the trend. Don’t bring on old designs. They might turn tougher to sell out. Hardwood floors are available in different patterns, colors, and designs. It will not be tough to get trendy designs for selling. 

• Defected Hardwood: 

Don’t try selling hardwood if it’s not in good condition. Solid hardwood is made of 100% solid lumber and requires a specific thickness. If the customer knows you’re selling unsolid hardwood at a high price, you’ll fail as a good seller.

While reselling the hardwood floor, ensure it is not damaged/ insect affected. And if you’re selling engineered hardwood, make people know about its color, width, grain pattern, etc. Don’t mislead your customers. 

• Water Resistance:

Don’t tell buyers that hardwood flooring can resist water. No type of hardwood flooring can withstand even a minimal amount of water. Don’t misinform buyers because the durability of hardwood flooring will depend primarily on its maintenance.

• Expenses:

Negotiating with someone not interested in hardwood flooring would be a waste of time. Someone who isn’t ready to spend enough behind you would never be the potential customer. Hardwood flooring is an investment worth protecting. If one spends behind the hardwood floor, make them aware of its Maintenance rules.

Tips For Selling Hardwood Flooring At The Highest Value

Tip 1: Do Moisture Test:

Do moisture testing when selling the hardwood flooring. It will prove that these floorings are good at tolerating humidity or high temperature. 

Tip 2: Present Professionally:

You should dress professionally before demonstrating the hardwood. It is essential to bring the highest value to flooring. After all, the customer should know they are getting the product from the best. 

Tip 3: Give a Dual check Over Recycled hardwood:

If someone is using recycled hardwood floors, they must ensure the wood is not affected by insects. Selling a defective floor would make the buyer go through a significant loss. 

Tip 4: Attract Customers With Pictures & descriptions: 

If you’re selling hardwood flooring online, try adding some high-quality photos. Also, an excellent online description can get the best price here.

Related questions:

Can You Resell The Hardwood Floor?

Reselling hardwood flooring is super easy. In fact, it can bring good profit to the seller. It is profitable if you know how and where to sell the product. Selling an old house with such elegant flooring will undoubtedly add extra value. Hardwood is considered to be one of the most expensive floorings.

Hardwood flooring lasts years after years with good maintenance. Even after using it for years, this flooring can keep its shine. If your hardwood floor is good in condition and looks good, reselling hardwood won’t be an issue.

Is Selling Flooring Profitable?

The flooring business is consistently profitable and runs all year long. Builders and contractors are the ultimate potential buyers for hardwood flooring. Because of the product benefits, hardwood flooring is always in demand. One needs to know how and where to get potential customers.

Also, make sure the hardwood floor is in good condition. Builders invest after hardwood flooring most. It goes years after years with the same shine. And while selling it, hardwood will ultimately bring the best possible price. 

Can You Sell Hardwood Flooring Online?

Selling hardwood flooring online is a good idea. You need to know what attracts buyers to hardwood. Attaching quality photos, adding brief descriptions, and properly maintaining SEO tactics will make selling hardwood floors online easy.

These days people prefer online shopping most. However, when it comes to hardwood flooring, it requires the seller to add descriptions in Detail. After all, flooring is a significant investment. Try getting enough reliability to sell hardwood flooring online.

Where Do You Sell Hardwood Flooring?

The Best place to sell hardwood floors in your locality would be contractors, builders, and interior designers. One of the best ways to sell hardwood flooring is by finding a retail space that is ideally suited for your wood type. This could be a showroom, store, or even a warehouse.

Selling hardwood flooring in the right location can get its expected value. You can sell hardwood flooring both online as well. If you prefer online sites, try reaching out to popular eCommerce sites. 

Final Touch:

Buyers will generally have different tastes and requirements. Especially when you’re selling hardwood flooring, you’re selling the most important part of their house. You better know how to sell hardwood flooring to customers. 

By choosing the right customers and getting quality products, you can get the best value out of the flooring. Invest in appealing to prospective buyers. 

References

Sell To Us | Reclaimed Flooring London. (n.d.). Encore Reclamation. Retrieved September 7, 2022, from https://www.encorereclamation.co.uk/selling/

Tucker, R., & Ryan, K. (2022, August 22). The Hardwood Selling Guide 2022. Floor Covering News. Retrieved September 12, 2022, from https://www.fcnews.net/2022/08/the-hardwood-selling-guide-2022/